Legal technology and business innovation offer new possibilities for how legal services are delivered. Our approach to these new possibilities is simple but effective. We call it Law, Plus More.
Expertise
Georgina is co-head of our Intellectual Property practice.
She advises many of our clients across a range of industries on the protection and commercialisation of their intangible assets, She is also a lead adviser on the IP and commercial aspects of some of the firm's leading M&A transactions, including the associated separation and synergy issues across IP, technology and supply chain.
She is an extremely experienced lawyer who has an ability to provide technically excellent advice delivered within a very pragmatic and commercial context. Clients have praised her for being able to "explain complex issues in terms that non-lawyers can easily understand".
- advised Asda on the £2.1bn acquisition of Euro Garages (Jersey) Limited (EG Group's UK & Ireland business)
- advised Volkswagen AG in relation to major global alliance with Ford
- advised Diageo on the carve-out and sale of various key brands notably: Pampero rum to Gruppo Montenegro, the sale of Safari to Casa Redondo and the sale of Cacique to Bardinet SA
- advised Diageo on the acquisition of Don Papa rum and the acquisition of Chase brand and distillery
- advised Ted Baker on two landmark deals in Asia; a joint venture in Hong Kong and an exclusive retail partnership in Japan, alongside the IP aspects for the acquisition of its branded footwear business from Pentland group
- advised a major UK bank in relation to the IP aspects for the re-establishment of its merchant acquiring business, focusing on trade mark licensing, software licensing and global exploitation rights
- advised Asda on all separation and licensing aspects of the disposal by Walmart to TDR Capital and the Issa Brothers
- advised on the £1.6bn sale of the six-acre Battersea Power Station site to Malaysian investors
- advised a global FTSE 100 aerospace manufacturer in relation to the acquisition of a business-critical patent portfolio with associated licensing rights and exclusive supply arrangements
- Georgina is also client partner in our Firm's relationships with ASDA and Diageo.
- Education
- University of Oxford (Postgraduate Diploma, 2009, Intellectual Property Law and Practice )
- University of Cambridge (MA Honours Degree, 2002, Medical Sciences (First))
- Publications
- Professional Memberships
- Licensing Executive Society
- The Society for Computers & Law
