We have a well-established network of specialised trade mark attorneys, IP specialists and best-friend law firms, in over 150 jurisdictions.

For the last 25 years we have provided a truly global service for the management of our clients' brands - we regularly advise a range of global trade mark portfolio owners, in various sectors, in relation to the maintenance and enforcement of their trade marks around the world.


Our recent experience includes:

  • Managing the UK and worldwide trade mark portfolios of Card Factory, Harrods, Kickers International, PZ Cussons, Moneysupermarket, Simplyhealth Group and Travelodge Hotels.
  • Providing global trade mark watching services
  • The searching and clearance of new trade marks, the filing and prosecution of trade mark applications both in the UK and overseas
  • Dealing with any third party trade mark disputes (e.g. trade mark oppositions/cancellation actions) and the renewal of trade mark registrations and other maintenance issues


"Addleshaw Goddard "puts the client at the centre of its work", and "delivers user-friendly advice" in areas such as IP portfolio management and disputes, for big-ticket clients."
The Legal 500 (2014)

Key contact

Meet the team
Paul Bentham

Paul Bentham

Partner, Commercial Services
Manchester, UK

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