Welcome to the September/October 2019 issue of our Advertising Newsletter, including


Heineken challenged for targeting under 18s on Instagram 

The ASA has not upheld a challenge that Heineken Enterprise Ltd (Heineken) inappropriately targeted adverts on Instagram to people under 18 years of age via influencer Tanya Burr.

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When is a "free" product really free?

A complaint about a promotion appearing to promote a "free" product has been upheld by the Advertising Standards Authority (ASA).

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Claiming affiliation with a brand

The Advertising Standards Authority (ASA) has upheld complaints made in relation to affiliation claims advertised on a phone repair website.

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Latest guidance on Influencer marketing

The Advertising Standards Authority (ASA) has reported on whether its current approach to enforcement of the UK Code of Non-Broadcast Advertising & Direct Promotional Marketing (CAP Code) is appropriate in the context of influencer advertising posts on social media platforms.

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Key contacts

James Whittaker

James Whittaker

Partner, Commercial Services
United Kingdom

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Rebecca Moore

Rebecca Moore

Legal Director, Commercial Services
Manchester

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Harriet Powell

Harriet Powell

Associate, Commercial
Manchester

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Hayley Anderson

Hayley Anderson

Associate, Commercial
Manchester, UK

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Nick Dyson

Nick Dyson

Associate, Commercial Services
Manchester, United Kingdom

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Alice Shirley

Alice Shirley

Associate, Commercial
Manchester, UK

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