Addleshaw Goddard's Advertising and Marketing group is commended in both Chambers and Legal 500 directories for its work on advertising law.

We offer our clients advice across a full range of advertising and marketing law and provide innovative commercial solutions to help avoid litigation, prosecution, censure, and commercial or contractual liability.

The Advertising and Marketing group advises on all areas of marketing law including:

• Affinity marketing
• Agency contracts
• Ambush marketing
• Brand protection
• Celebrity endorsement
• Comparative advertising
• Copy clearance, including sector specific advice on alcohol, financial services, consumer credit, food, medicines, property, sexually explicit material, telecoms, tobacco and travel
• Direct marketing
• Internet, e-mail and mobile marketing
• Posters
• Sales promotions, including complex multi-party promotions and prize draws
• Sponsorship
• Trading standards

Clients and experience

Recent activity includes:

• Advising on contractual arrangements for complex joint national newspaper and magazine promotions involving Newsgroup Newspapers, Coca Cola and Walkers Crisps (Music for You and Books for Schools)
• Advising on sponsorship on the Manchester 2002 Commonwealth Games
• Advising on drafting on the British codes of advertising sales promotion and direct marketing